Statistics

Professor Ioannis Halikias offers a comprehensive and understandable guide to the most common methods of statistical analysis, particularly accessible to everyone, without requiring any prior knowledge in statistics and mathematics. 

The book "Statistics: Analysis Methods for Business Decisions" focuses on the application of statistical analysis to business problems. Specifically:

· it presents the most common methods of data analysis in the business world,

· it shows, with real-world examples, how statistical data can be presented and described,

· it guides students to understand how, with the help of statistics, they can draw conclusions,

· it describes, with real data, methods for predicting the evolution of economic figures. 

The 5th edition updates and enriches the highly successful 4th edition of the book. It includes updated data and more solved exercises presented at the end of each chapter using Excel and SPSS programs. In addition, the last two chapters of the book present:

· Statistical Tables and how to calculate them with the help of computers,

· a comprehensive case study on conducting a customer satisfaction survey, where the analysis of the questionnaires was done entirely in SPSS.