Tourism and Hospitality Marketing
Description
It is a new and comprehensive handbook for the rapidly changing and growing challenges faced by tourism marketing professionals in this dynamic and exciting sector of the global economy.
It aims to be a modern, accessible and useful resource for tourism and hospitality professionals and students as they prepare for global marketing challenges. It is a clear depiction of the changing landscape, offering a unique perspective with an emphasis on three themes: collaboration, technology and experiences.
It is enriched with:
· a plethora of case studies, which provide readers with an enjoyable and understandable resource that will challenge them and prepare them for everyday problems in the real and dynamic world of tourism marketing.
· Numerous images, diagrams and examples for a better understanding and application of the theory.
Συχνές Ερωτήσεις
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Κατηγορία
Συχνές ερωτήσεις
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Συχνές ερωτήσεις
Use this text to answer questions in as much detail as possible for your customers.
Συχνές ερωτήσεις
Use this text to answer questions in as much detail as possible for your customers.
Συχνές ερωτήσεις
Use this text to answer questions in as much detail as possible for your customers.
Κατηγορία
Συχνές ερωτήσεις
Use this text to answer questions in as much detail as possible for your customers.
Συχνές ερωτήσεις
Use this text to answer questions in as much detail as possible for your customers.
Συχνές ερωτήσεις
Use this text to answer questions in as much detail as possible for your customers.
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