The Business Strategy on One Page

The book is based on a methodology known as OGSM from the initial letters of the words Objective, Goals, Strategies, Measures. This method compiles your business plan onto a single page, ensuring that your strategy is clear, focused, easily implementable, and readily shareable with others.

This is a comprehensive and practical book, rich in examples, advice, and exercises, and aims to help you:

o Identify objectives, goals, strategies, and action plans.

o Create a compelling business plan using a proven methodology.

o Present and share your strategy with colleagues and managers.

o Communicate your plan effectively to other teams or departments within your company.

By reading the book and completing the exercises, you will become proficient in this innovative strategic planning tool. You will be able to refine your thinking and writing style, as well as develop a one-page plan that will yield immediate results. Indeed, this way of thinking and acting will help you not only in your professional life but also in your personal life and generally in anything for which you need a plan.