{"product_id":"marketing-arches-stratigikes-efarmoges","title":"MARKETING Principles – Strategies – Applications","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e\u003cspan style=\"font-family: Calibri;\"\u003eThe book \"Marketing: Principles-Strategies-Applications\" presents the still unknown and misunderstood subject of marketing and offers the Greek educational and professional landscape a modern approach that connects theory with practice.\u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e\u003cspan style=\"font-family: Calibri;\"\u003eIt includes many current and Greek examples, case studies and exercises, for better assimilation of concepts and their practical application. Through a structured framework, it covers the entire spectrum of marketing activities, providing the steps for creating a marketing strategy.\u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e\u003cspan style=\"font-family: Calibri;\"\u003eThis approach is ideal for students and their instructors, for executives in professional training, and for professionals who wish to use marketing to develop their business.\u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rosili Publishing House","offers":[{"title":"Default Title","offer_id":54194335252809,"sku":null,"price":30.69,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/3878\/5865\/files\/marketing-ase-1.jpg?v=1776162481","url":"https:\/\/www.rosilihubs.gr\/en\/products\/marketing-arches-stratigikes-efarmoges","provider":"Rosili Hubs","version":"1.0","type":"link"}